Cross Canada Coalition Launches Campaign to Encourage People to Get Vaccinated as Soon as They Can

OTTAWA, ON, May 28, 2021 /CNW/ – Today marks the launch of the Faster Together campaign – a national volunteer-based…

OTTAWA, ON, May 28, 2021 /CNW/ – Today marks the launch of the Faster Together campaign – a national volunteer-based initiative designed to encourage up-take of COVID-19 vaccinations.

Within a short period of time, dozens of organizations representing business, industrial and educational sectors, labour unions, as well as individuals have come together to help develop a campaign, around the theme «Getting vaccinated can bring us back together, faster».

The message is simple: the faster we all do our part and get vaccinated, the faster we can all get back together. This is how we get our lives and businesses back to normal and the business community is eager to help assure Canadians that vaccines are safe and effective. We’ll all get to the finish line faster by working together.

Perrin Beatty, President and CEO, Canadian Chamber of Commerce

The volunteer Task Group is co-chaired by Bruce Anderson of Abacus Data & spark*advocacy, and Hassan Yussuff, President of the Canadian Labour Congress, and welcomes any organization or individual that wants to help use the creative materials the campaign will make available to reach people and encourage vaccinations.  

Vaccination is an important tool in the fight against COVID-19. Innovative initiatives like «Faster Together» bring organizations together to help encourage Canadians to get vaccinated when it’s their turn, protecting themselves and their communities, and helping us get back together, faster.

— The Honourable Patty Hajdu, Minister of Health

The latest research by Abacus Data shows that 21% of Canadians are hesitant about getting a COVID-19 vaccination. This is the principal target for the messages Faster Together is putting into a free-to-use digital warehouse. spark*advocacy has donated the creative and production time for the campaign and Abacus Data has provided research on the same basis. The project benefited from early encouragement and counsel from the Canadian Life and Health Insurance Association, the Canadian Bankers Association and BIOTECanada as well as officials working in the public sector who are deeply involved in these matters.

Faster Together is doing important work to encourage more Canadians to get vaccinated. Every action we can take to protect ourselves and fight this pandemic, brings us closer to seeing our friends and family, and fully re-opening our economy. Small businesses are doing their part to flatten the curve, and keep their employees safe through workplace safety and rapid screening measures, but it will take all Canadians working together to ensure we re-open and stay open. Let’s get this done so we can build back faster and better

— The Honourable Mary Ng, Minister of Small Business, Export Promotion and International Trade

According to Bruce Anderson: «We welcome everyone who wants to be part of this volunteer effort – it’s easy and makes a difference». According to Hassan Yussuff: «Getting vaccinated is the quickest way for all of us to get back together safely and return our economy to health.»

For more information on how you can help, please contact us.


Overcoming vaccine hesitancy to speed the end of the COVID-19 pandemic in Canada. 

This is a voluntary effort of a wide variety of people and organizations working together to promote COVID-19 vaccine acceptance and help speed a recovery from this pandemic. Creative services have been donated by spark*advocacy and research support provided by Abacus Data. Bruce Anderson (spark and Abacus) along with Hassan Yussuff, President of the Canadian Labour Congress have been convening a group effort. The current list of participants can be found on our website and is expanding regularly: 


19 To Zero

Abacus Data

ACTRA National


Air Canada

Atlantic Canada Airports Association

Alan Doyle

Allan Hawco

Amalgamated Transit Union

Ambermac Media (Amber MacArthur)

American Federation of Musicians

Banff & Lake Louise Hospitality Association

BC Maritime Employers Association

BC Council of Forest Industries

BC Pharmacy Association

Billy Bishop Toronto City Airport


Boilermakers International

Boston Consulting Group

Brandon University

Brantford-Brant Chamber of Commerce

Brescia University College

Business Council of Canada

Caisse de Depots

Canada Life

Canada Life & Health Insurance Association

Canada’s Building Trades Unions

Canadian Actors’ Equity Association

Canadian Airports Council

Canadian Association of Amusement Operators

Canadian Association of Fairs and Exhibitions

Canadian Bankers Association

Canadian Chamber of Commerce

Canadian Federation of Nurses Unions

Canadian Independent Music Association

Canadian Labour Congress

Canadian Live Music Association

Canadian Media Producers Association

Canadian Real Estate Association

Canadian Ski Council

Canadian Union of Public Employees

Canadian Urban Transit Association

Cape Breton Regional Chamber of Commerce

Capilano University

Cenovus Energy Inc

Charlottetown Airport Authority


Colleges & Institutes Canada

Council of Canadian Innovators

Creative BC

Cynthia Dale

Deer Lake Airport Authority

Directors Guild of Canada

École de technologie supérieure

Endless Events Group

Event Staff Canada



Federation of Canadian Municipalities

Fredericton International Airport Authority

Food, Health & Consumer Products Canada

Forrest Products Association of Canada

Fredericton International Airport

Gander Airport Authority

Global Citizen

Greater Moncton International Airport Authority

Halifax International Airport Authority

Hotel Association of Canada

Insurance Bureau of Canada


Indigeno Travel

Intl Brotherhood of Electrical Workers

Intl Union of Operating Engineers

Int’l Assn of Machinists & Aerospace Workers

Jane & Co

Janet Annesley

King’s University College at Western University

Laborers’ Intl Union of North America

Langley Chamber of Commerce

MacEwan University


Maple Leaf Foods

Maple Leaf Sports/Ent

Maple | Maskawâtik

Mark Critch

Memorial University

Milton Chamber of Commerce

Mining Association of Canada

Motion Picture Association of Canada

Motor Coach Canada

Mount Royal University

Mount Saint Vincent University

Movie Theatre Association of Canada

Music Canada

National Airlines Council of Canada

National Newswatch

Newmarket Chamber of Commerce

OCAD University

Ontario Motor Coach Association

Ontario Public Service Employees

Ottawa Sports and Entertainment Group (OSEG)

Ottawa International Airport Authority

Pacific National Exhibition

Parksville & District Chamber of Commerce

Peter Mansbridge

Ponoka and District Chamber of Commerce

Port Hope & District Chamber of Commerce

Port Saint John

Professional Institute Public Service

Qualicum Beach Chamber of Commerce

Regina Exhibition Association Ltd

Retail Council of Canada

Rob Russo

Saa Dene Group of Companies

Saint John Airport

Sault Ste Marie Airport Development Corp


Service Employees International Union

Simon Fraser University

Sirius XM Canada

Sooke Region Chamber of Commerce


St. John’s International Airport Authority

Stratford Festival

Students’ Association of MacEwan University (SAMU)

Sun Life


Sussex & District Chamber of Commerce

Teamsters Canada

Teck Resources


TikTok Canada

Timmins Chamber of Commerce

Toronto International Film Festival

Tourism Industry Association of Canada

Tourism Industry Association of AB


Trinity Western University

Tumbler Ridge Chamber of Commerce


United Food and Commercial Workers

United Steel Workers

Universal Music Canada

Universities Canada

University of the Fraser Valley

University of Guelph

University of Saskatchewan

University of St. Michael’s College

Victoria Airport Authority

Vista Projects


Wilfrid Laurier University

Winnipeg Airports Authority

Yarmouth & Area Chamber of Commerce

York University

SOURCE Faster Together